Monday, March 24, 2008

The true truth about design in China.

Watch out world, China is on its way! This already evolving nation is emerging as a design powerhouse propelled by sophisticated design schools. But this rising domestic industry looks like it will be a rich resource for design consultancies in the US. Hopefully these progressive minds aren’t turned into another vehicle for outsourcing.

Read the entire article at businessweek.com

Thursday, February 14, 2008

LOGO DEVELOPMENT...THUS FAR...

Oh—here is another valemtimes present: my hoveround logo redesign.

oh YEAH...POWER POINT TIME!

Hello Hello! Happy Valemtimes Day fellow estudiantes :)
Here is my powerpoint slide made into a movie just for you.
I'll go get the pop corn.

Tuesday, February 12, 2008

LOGO IDEA

Hello, Hello!
Here is a logo idea I have for the new look of hoveround.
(note: the pink is not permanent)




Thursday, February 7, 2008

LOGO SKETCHES

Hello :) Here are some logo ideas I drew.




Tuesday, February 5, 2008

Screenager Research

In order to create a successful brand in today's world advertisers must gear their work towards the evergrowing population of the "Screenagers".

BUT WHAT IS A SCREENAGER?
It's the demographic of 12-18 year olds with the affinity for
electronic communication, computers, phones, television, etc.
Characteristics include:
digital natives, gamers, nomadic communication styles, media variety, collaboration & intelligence, balanced lives, and less reading. They are comfortable in the virtual environment-this digital generation is creating a new world of personalized and mobile news and entertainment. Multi–tasking on a single device is a necessary skill only inproved by the even younger the milennial generation. They are part of a world in constant change and updates. Dialup access need not apply.


Here are some articles on the screenager culture:
Open Blogs, Not Locked Diaries

The Screenager Generation

Saturday, February 2, 2008

OOh, Look at This!

Here's an article on some good & bad logo redesigns. Hope it helps to get some wheels spinning :)

http://www.aclevercookie.com/the-best-and-worst-logo-remakes-of-the-century/